Columbia Care
Columbia Care has 63 dispensaries in operation or development, 39 licenses in 15 markets across the United States and United Kingdom. They’ve made over 1 million sales transactions in their 6+ years of operation. Columbia Care tapped us to establish a consistent messaging strategy, and update the brand’s look in order to feel less clinical as they grow their business in adult use markets.
We worked with Columbia Care to establish a new brand positioning and a new visual identity, both of which are being implemented across all consumer touchpoints.
Agency
Gravy Boat Regatta
Year
2020
My Role
Creative Direction
Art Direction
Campaign + Development
Concept Development
