Galaxy

Galaxy is a young company in growth mode, operating at the forefront of the rapidly maturing crypto economy. As a leader in the institutional crypto space, Galaxy is committed to developing this new frontier in a sustainable manner that prioritizes the issues that matter most to our business and stakeholders, focusing on areas that have the greatest impact.

We helped Galaxy create their first environmental, social, and governance (ESG) report – which was also the first of its kind in their industry. We also created a social campaign around the report’s release.

We partnered with artist Claudia Pawlak and commissioned anthotypes that call attention to the collaboration between artist and machine. She generated a series of extinct plant images using an AI model, highlighting the historical impact we all have on the environment. The images were printed on transparency film, overlaid on paper, coated with a photosensitive emulsion from plant material, and exposed to sunlight to create photograms. The photograms cannot be fixed and are temporary, gradually fading over time.

I also snagged a GDUSA design award for the report.

Agency
Gravy Boat Regatta

Year
2022

My Role
Creative Concept
Graphic Design

CREDITS

Creative Direction: Jonathan Campo, Sebastian Benkert
Art Direction + Design: Jonathan Campo
Art: Claudia Pawlak
Copy Editing: Sammy Scheman